Lucknow
Handcrafted Chikankari created by skilled karigars using generations-old embroidery techniques.
Since 2014, we have worked alongside talented Indian artisans to celebrate the beauty of handcrafted ethnic wear.
Our roots are deeply connected to Lucknow, where skilled Chikankari karigars carefully create intricate embroidery by hand using techniques that have been preserved for generations.
Each piece is crafted with patience, precision and passion,
making every garment truly unique.
As we grew, we established our presence in Surat, India's renowned textile hub, allowing us to offer beautifully designed Sarees, Lehenga Cholis, Salwar Suits and festive collections created with premium fabrics and exceptional detailing.
Our marketing and customer support teams are based in Bangalore, where we work every day to provide customers in India and around the world with a dependable, personal and seamless shopping experience.
Today, we are proud to have served more than 20,000 customers worldwide, with our largest customer communities in the United States, United Kingdom, Canada and Australia.
More than a fashion brand, we are proud to support the artisans, karigars and manufacturing communities that keep India's textile heritage alive. Every order helps preserve traditional craftsmanship while bringing timeless Indian ethnic wear to wardrobes around the world.